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Executive Certificate in Growth Hacking and Data-Informed Marketing

HKU Space Programme • HKU SPACE Learning Centre, Hong Kong

100
People

Vishwas Thakkar

Founder & Head of Digital Strategy at Concinnity

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Talk summary

The programme aims to enhance the concepts and skills for modern marketers who wish to improve their job performance. Participants will learn the concepts and tools of digital marketing, understand the successful cases in growth hacking marketing, and employ digital growth tools to maximize marketing performance.

Upon completion of the programme, students should be able to:

1. apply the growth hacker mindset in marketing;

2. develop a map for organization’s digital presence;

3. devise a data strategy for digital interactions; and

4. apply the digital marketing tools in attracting and retaining customers.

About this talk

Type

Workshop

Date

On April 16th, 2020

Event

HKU Space Programme (go to website)

Location

HKU SPACE Learning Centre, Hong Kong

Audience size

In front of 100 people