Co-founder & CEO at ATE
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Building 𝐚𝐭𝐞, the mindful journaling solution that augments your self-awareness to help you establish and maintain a balanced, healthy lifestyle.
We do this by helping you reconnect with your body, by focusing on how meals make you feel overall. (Mind, body and soul.) We do this in a very visual, non-judgmental and nearly effortless way.
Why? Because 39% of the world’s adult population is suffering from eating behavior related health issues. Both the human and the economic costs are enormous. And the situation is actually getting worse.
What blows my mind is that a lot of this suffering and spending could be prevented through relatively simple lifestyle changes.
We, as a team, believe that this is one of the most meaningful issues to tackle right now from a social good and business perspective.
All of us, who have found our path already know that it’s possible. Know that small healthy habits can make a huge difference. This is what motivates us to build a solution that helps others.
So how did I get here?
After years of traveling and spending too much time sitting at a desk and eating out in restaurants (see my previous life, below), I have decided to make a work and lifestyle change. This resulted in me building a small team to create apps in the food and health space.
My previous life:
For twelve years I worked as an Order Management consultant, specializing in Siebel. Throughout the years, my primary role was to design, promote, and build easy to use, cost effective solutions to satisfy complex business requirements and user needs in a corporate environment.